Golden Emperor Properties Shanghai, fformed as a joint venture with Luen Thai Enterprises, the subsidiary of a publically-listed company, Luen Thai Holdings Ltd (311:HK) founded in Hong Kong, is a property agency that focuses on Southeast Asian properties, primarily premium developments in Thailand and Malaysia. The company is headquartered in Hong Kong with offices in key cities around the region including Bangkok, Kuala Lumpur and Manila, and has recently expanded its presence to Shanghai. The reason for the company’s expansion to China and its decidedly niche focus is in line with the “One Belt One Road” initiative expounded by Chinese President Xi Jinping and is aimed to tap on the vast investment potential that the Trans-Asian Railway will undoubtedly unleash in Southeast Asian cities, especially those directly accessible by the railway.

Above (from left): Mr. Wu Guo Qiang, Chief Representative of Luen Thai International Group Ltd Shanghai Office, Mr. Willie Tan, Chief Executive Officer of Luen Thai Enterprises, Mr. Cobby Leathers, Head of International Marketing of Sansiri, Mr. Kingston Lai, Chief Executive Officer of the Asia Bankers Club, Mr. Terence Chan, Director of Golden Emperor Properties, Ms. Fionna Chuah, Head of Marketing & Sales of E&O Berhad, Mr. Joseph Chou, Partner of Golden Emperor Properties, and Mr. Jason Tan, General Manager of Luen Thai Retail (Shanghai) Holdings Ltd and Director of Skechers China East Region and Apparel Division

The company maintains competitive advantage by being highly selective in identifying property investment projects to introduce to its clientele and only partners with the leading property developers in the selected countries, including reputable household names such as Sansiri in Thailand and E&O Berhad in Malaysia. Additionally, Golden Emperor is a full service property agency that aims to offer its clientele with services that extend beyond the sale of property projects and its after-sale services include overseeing contract execution, payment schedule advice, assistance on obtaining legal and tax counsel, retirement and visa applications, property inspection, furniture package installation, leasing, and subsequent resale of the property if the client is so inclined.

Despite the relatively short tenure of the company in the industry, the company has been awarded the “Best Overseas Property Agency (Thailand)” award at the GoHome Awards 2015, and was also the recipient of the “Best International Property Agency” title at the Sansiri Best International Property Agency Awards 2015. Golden Emperor Director, Terence Chan, commented that “We are very grateful to our industry peers and customers for their support and recognition in granting us these awards. Our team will continue to strive for professional excellence in all interactions with current and potential customers. We will maintain our sales integrity to only partner with the best developers and offer property investment projects that we will invest in ourselves and that have high potential for capital gains and rental yields.”

The Golden Emperor Shanghai Sales Gallery is situated on the Ground Floor of 69 North JiangSu Road, Changning District, Shanghai, China and is open from Monday to Friday from 9am – 6pm, and by appointment outside regular operation hours.

Golden Emperor’s new Shanghai sales gallery is featured in the local news:

Source：CNFOL.com

Source：PChouse

Source：Sohu